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Let’s Grow Together
Our Story
Children are the future’s foundation and a strong foundation can be built by strong hands. God bestowed women with the responsibility to procreate and nurture the future of the world in her hands. For a thousand years, our Earth has nurtured us, hereby carrying the name “Dharti Maa” meaning “Mother Earth”.
A child’s dream to empower women and serve our Earth manifested into Parijai Genus in 2016. April, 2017 saw the birth of Parijai Genus Pvt. Ltd with a dream to empower women from the comforts of their home, enhancing their talent whilst having a healthy family life.
Indian population census revealed the existence of 49% women in the country, a majority of which resided in rural areas. The firm took its first step by conducting workshops in various slums, orphanages, villages, and NGOs. They exhibited their work, organised competitions and enhanced the zeal to work and empower in the hearts of women.
With its unique aim, Parijai envisages to build a greener planet by using BEST OUT OF WASTE techniques. When the total amount waste produced per household can turn the earth into a dumping pit, we can utilize the waste products and try to reuse them.
Parijai believes in conserving the energy and resources so as to sustain development of our future generations. The firm stands on the premise, “We do not inherit Earth from our ancestors, we borrow it from our children.”
What We Do
Vertical Garden
Is about growing plants upward (vertically). A wonderful alternative to potted plants suitable for small spaces also.
Event Planning
Navotthan – An initiative to spread awareness for re-usability and motivate children to enhance their creativity since 2018.
Green Gifting
Gift a plant-gift a life. Gifting is about sharing and celebrating special moments. Growing plants on these special moments is about making those moments lasts forever.
Workshop
- Training
- Educating
- Self sufficiency
With Your Help, We are Making The World a Better Place
Each sale contribute to the training and employment for women.
Vision
Parijai`s vision is to bring the people close to the nature and to provide the common platform for all the innovative ideas to create best out of waste with motive to promote herbal life under “Go Green” Concept by utilizing services of women force from all the level of society.
Mission
“Every Corner Needs a Plant”
Focus
ENVIRONMENT
-
BY PLANTATION, REUSING AND WASTE MANAGEMENT
PROSPERITY
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GENERATING EMPLOYMENT
Goal
Best innovative technology and services for green areas.
Provide a wide range of customized quality handicrafts directly from the rural artists at the best possible price.
Provide living wages and humane working conditions for our artists and employees in a professional manner.
Workshops Conducted
Interaction and training sessions for under privilege to enhance heir skills.
Events Organised
An initiative for talent hunt and promote reduce-reuse-recycle among young generations.
Exhibitions
Direct Interaction with customers to promote green gifting and handcrafted products.
people connected
Our team consists of rural women, housewives, artists.
Ekta Gupta
Founder & CEO
Mother, Educator,
Explorer, Learner
Ritu Singal, Director
WOMAN ENTREPRENEUR OF THE YEAR 2011 AND AUTHOR OF “A STORY CAN CHANGE YOUR LIFE”
ADVISORY TEAM
Vivek Atray
EX IAS, MENTOR, ADVISOR, COLUMNIST, AUTHOR OF “FINDING SUCCCESS WITHIN”
Dinesh Kumar Kapila
Retired as Chief General Manager / State Head HP from NABARD in 2021. As CGM and GM at varied offices of NABARD he oversaw a large range of functions across refinancing, infrastructure financing to State Governments, direct financing to State Owned Corporations, Supervision of Cooperative and Gramin Banks, Credit and Potential Planning for the State, Development functions across financial inclusion, micro credit, farm and off farm development, skill development, institutional development, evaluation of projects, supervision of the Consulting Subsidiary etc.
ARSHDEEP KAUR LONGIA
Content writer & Communication
Coordinator